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Feature ReferenceCompetitive Analysis

Page Deep Dive

Break down a single competitor page to see why it ranks.

Page Deep Dive analyses one page — usually a competitor's — and reports what it's doing to rank.

Page Deep Dive with the URL field, advanced options, and recent analyses

Running an analysis

Paste a Page URL to analyse and press Analyse page. Advanced options lets you adjust the run before it starts.

Each run consumes one deep-dive credit; the remaining allowance is shown next to the form (e.g. 16 of 25 competitive-analysis deep-dive runs left). Check it before queuing several.

Recent analyses

Completed runs stay listed so you can reopen a result rather than paying for the same page twice. Open one to see the page's structure, its keyword targeting, and how its position moved over the period analysed.

When to use it

Use it on the page that outranks you for a keyword you want — not on a competitor's home page. The useful output is the difference between their page and yours for one specific query, which you can take straight into a content brief.

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